There are many things to consider when you’re ready to start a second business. Today, I want to focus on what I think are the top three most important things to focus on before you decide to start your second business.

We all start our ventures because we want to do work that matters. As our ideas pivot along the way, the questions we were able to answer at the beginning of our business venture now have different answers. While this list isn’t all-inclusive, I’ve proposed some questions on the why, what, who, and how that I think all entrepreneurs need to answer, and if they can’t, it might be time to consider quitting.

StartUP Columbus supports entrepreneurs in the entire Greater Columbus Region. Our 4,000 square-foot incubator is conveniently located in Uptown Columbus, at the corner of Front Avenue and 12th Street. Make an appointment for a private tour to learn more about how we can support you.

Owning a business is challenging. It’s hard work. It’s giving up your freedom now for the hope of having more freedom later. It’s failing thousands of times so that you can succeed once. After working with hundreds of individuals in the Greater Columbus, Georgia area, StartUP Columbus has identified four common obstacles and solutions to alleviate some of those pain points.